PREPARE YOUR TEAM FOR strategic planning
MAP TOOLS:
The Strategy Sequence
If strategic planning is on the horizon, your team needs to read this book first.The MAP TOOLS Framework helps planning teams define their environment, surface opportunities, challenge assumptions, and pinpoint the strategic leverage that drives mission impact.
TODAY, September 30, three authors are donating all profits from book sales for the day to the Wounded Warrior Project. Kevin Hawkins' The Real AI Guide, Greg Robertson's The Art of the CMA, and Sam DeBord's MAP TOOLS are three different ways to improve your business and give back to our veterans who sacrifice for all of us.Mark your calendar and buy all three on September 30!
Strategic Planning Needs a Mission-Driven Order of Operations.
MAP TOOLS Delivers It.
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Each decision step in this framework builds on the last. Your team will find clarity and ease in decision-making as the facts identified naturally lead to the next steps and the best decisions. Choosing strategies becomes a predictable formula instead of an educated guessing exercise.
Define the Landscape
Identify assets: the strengths and resources that create capabilities.
Acknowledge pressures: the weaknesses and threats that create risk.
Build the Pathway
Set strategic performance targets, identify opportunities, investigate obstacles, uncover leverage, and choose high-impact strategies.
What Readers are Saying
"Strategic planning fails more often because of bad order than bad ideas. SWOT tells you what's true. MAP TOOLS tells you what to do about it."
- Stefan Swanepoel, NYT, USA Today & WSJ Best Seller, Founder and Executive Chairman, T3 Sixty & Real Estate News"This framework stops organizations from committing planning's cardinal sin: charging ahead with 'what' before they understand 'why.'"
- David Charron, Founder and Fmr. Chief Strategy Officer, Bright MLS"Read this book with a specific challenge or opportunity in mind. Follow the steps. I did. It worked."
- M. Ryan Gorman, Fmr. CEO, Coldwell Banker, Co-Founder, GHY Impact Capital"This framework delivers important questions to ask about all facets of an organization during the planning process."
- Rebecca Jensen, CEO, Midwest Real Estate Data"By focusing on sequence, Sam gives teams a framework for finding a clearer, more deliberate path to success."
-Greg Robertson, Founder, W+R Studios and Giant Steps Advisors"Sam is a clear-headed, thoughtful leader who understands how to move organizations forward."
- Brad Inman, Founder of Inman News and Livelong Media"DeBord’s practical framework helps leaders plan with purpose and place their organizations firmly on a path to success."
- Matthew Ferrara, Philosopher, Business, Strategy & Real Estate Industry Expert"Most strategies don’t fail from the lack of ideas; they fail from the lack of order. MAP TOOLS is the order."
- Dave Garland, Managing Partner, Second Century Ventures and REACH
Meet the Author
Sam DeBord is CEO of the Real Estate Standards Organization (RESO). He is the author of the Working With Real Estate Data series of business courses for onboarding and professional development.Sam has served as the National Association of REALTORS®' Liaison for MLS and Data Management, a management consultant for PricewaterhouseCoopers, VP of Strategic Growth for Coldwell Banker Danforth, a REACH Mentor, and a director for Second Century Ventures and California Regional MLS. He has written extensively for Real Estate News, REALTOR® Magazine, Inman News, and the Swanepoel Trends Report, winner of the best business book awards from Axiom and the National Association of Real Estate Editors.
Get the Toolkit:
Fillable PDF Worksheets
Simplify your note-taking and document your team's path from information gathering to strategy analysis. Download the MAP TOOLS worksheet toolkit after filling out the contact information below.
More of Sam's Work
Sam DeBord is the author of the Working with Real Estate Data business courses, including an American and Canadian version as well as a French-Canadian translation in the works. This course provides a RED-B designation for graduates. RESO also offers a RED-T technical course.